Introduced in January 1966, Design 70 was based on Chateau Buffet. The "brownware" body was the same except TS&T didn't shoot for the 0% expansion rate. Also, Design 70 pieces were completely glazed whereas the brown clay in Chateau Buffet was not.
Design 70 was often made with an exterior color in either blue, green, yellow, or white and then given a decal treatment. The pattern names are usually included in the backstamp. Some pieces were left blank with a colored exterior, but no decal.
The best selling pattern on Design 70 was "Lazy Daisy." The shape was phased out in the early 1970s.